Plastic is invading the planet and seriously damaging ecosystems. Faced with this situation, the artisan movement arises "More Clay Less Plastic”Which seeks to return to the use of ceramics, a material that, once again, can change the world.
The movement arises in Italy and seeks to raise awareness about existing alternatives to plastic, using tools made from natural materials, especially clay.
The field of action of the project "More clay, less plastic" is some installations dedicated to art, school workshops and in the effort of a very active Facebook group that encourages people to choose ceramics instead of plastic materials for utensils cooking.
The potter Lauren Moreira is responsible for the initiative, although the movement already has representatives who support this cause in 18 different countries such as Puerto Rico, Sweden, Spain, Ecuador, Croatia, United States, Taiwan ... Its symbol is the clay strainer, a essential tool in every Italian kitchen.
“I come from Belém, in the state of Pará, in the Brazilian Amazon. That was where my passion for clay began, favored by the vision of the pots of indigenous tribes present in local museums, which I learned to appreciate from an early age.“Recalls Moreira. His crusade against pollution, however, came much later; Specifically, in 2013, when, on a visit to her country - she now lives in Frisanco, Italy - she saw the beaches she used to go to as a child covered with plastic garbage.
The remarkable thing about ceramics is that, beyond the time they last in our kitchen, they will not harm the environment if the pieces are made with lead-free glazes. Buying pottery is also a great way to support local artisans.
Not only is the campaign to reduce plastic important to this movement, ceramics are also the history of many cultures. "The pots were the first handicrafts developed by mankind; pottery has roots in each of the civilizations. And above all, it doesn't matter how long a ceramic fragment lasts; will never harm the environment“, Moreira comments. "But what is most important to More Clay Less Plastic is the relationship between ceramics and food. We are trying to get people to use 'real' objects again, since most of the worst plastics are the disposables that accompany the food industry“.
“We believe in crafts as a means to return to a more human dimension, since artisan objects are not just 'things', as they contain ancient stories and knowledge inside“, Says Moreira, something that fits very well with the current return to the vernacular that we live in decoration. "By replacing a plastic utensil with a ceramic one, we can all be part of a great revolution“, Concludes the artist.
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